How To Make DEI Part of Your Social Media Strategy

Diversity, equity and inclusion (DEI), when integrated into your social media strategy and business, can bring about a world of change in how you connect with people.  Simply put, DEI acknowledges and supports people from many backgrounds by understanding and celebrating diversity. Your DEI marketing strategy isn’t about joining in on a popular trend for […]

Best Practices for Running Ads on Facebook and Instagram

facebook and instagram ads

Facebook and Instagram are two of the most widely used social media platforms for social media advertising today. They both have a vast user base and innovative advertising features and tools. This combination makes it super convenient for business owners and Social Media Managers to generate laser-targeted ads with less effort and resources. Let’s break down […]